On our website we collect information that you voluntarily provide in order for us to provide services and products, process reservations and other transactions you request, and provide customer service. We may also use the personal information we collect for other business purposes such as to better understand customer needs, enhance relationships, make appropriate offers, or facilitate third party offers we feel will be of interest to you.
Categories of Information Millbrook Collects
When you make a reservation or purchase a package we will request your name and address information along with other information to assist with your reservation and stay such as credit card number, date of arrival/departure, or room preferences.
Requests for Information
When you request additional information related to our services or properties, we will request your name and contact information such as street address, phone number, and email address.
Sweepstakes and Competitions
On occasion, we conduct sweepstakes and competitions that offer the opportunity to win prizes. Each sweepstake has its own terms and conditions. Some sweepstakes require you to choose to enter and for others you will be entered automatically if certain elements described in the sweepstakes terms and conditions are met (e.g., making a reservation with a certain credit card). As part of entering a sweepstake, certain personally identifiable information such as name and email address may be required.
Contacting Us by Email with Questions or Comments
When you send us an email we may retain information such as the content, your email address, our response, and the text of any follow-up questions you may have. We may use this information, for example, to measure how effectively we address customer concerns online, to personalise your experience, and to continuously improve our service to you.
Occasionally, we may conduct online surveys to better understand the effectiveness of our website. Your participation in these surveys is voluntary. Information collected by us when you participate in a survey may include name, street address and email address.
Collection of Information Through Web Technologies
We may automatically track and collect your IP address, domain server, the type of computer and type of web browser you are using and use "cookies" to (i) customize content specific to your interests, (ii) ensure that you do not see the same advertisement repeatedly, and (iii) store your password so you do not have to re-enter it each time you use the sites.
What are Cookies?
- "Cookies" are pieces of electronic information (specifically, a string of text) that your browser and your operating system store on your hard drive for record-keeping purposes.
- Cookies can store a user's ID and password, personalise home pages, identify which parts of a site have been visited or keep track of previous selections or purchases.
- Cookies can enhance the user's visit.
- Visitors to the sites who accept cookies may be presented with targeted messages, offers and ads on the site and via email that we believe would be of value, based on observed preferences.
- If you have registered as a member of the site and accept cookies, we can tailor your use to your personal preferences, and it is easier and faster to take advantage of the sites' benefits.
- If you have submitted your email address, you may receive targeted messages we believe you will find of value. Remember, you may request to be removed from your email subscription lists.
Your Choice to Accept or Deny Cookies
You can choose whether to accept or deny cookies; your browser on your computer is often initially set to accept cookies. However, you can choose to deny cookies and continue browsing the sites. Keep in mind that your choice to accept or deny a cookie is different from your choice to accept/deny email messages.
Sharing Personal Information Collected on our Website
We may share personal information amongst select third parties (e.g. Select Hotels & Resorts International) who offer goods or services we think may be of interest to you. From time to time we may partner with other companies to provide co-sponsored or co-branded promotions, products and services and may share your information with our co-sponsor. For example, we may co-sponsor some sweepstakes or competitions on our site with other companies or we may provide prizes for sweepstakes and competitions sponsored by other companies. If you enter one of these sweepstakes or competitions, we may share your information with our co-sponsor or the third party sponsor. Use of shared information is subject to third parties' policies.
During the course of our business, we may also share aggregated demographic and statistical information that is not personally identifiable.
Legal Requirements - Millbrook will disclose personally identifiable information without your permission when we believe in good faith that such disclosure is required by law, or is necessary or desirable to investigate or protect against harmful activities to guests, visitors, employees, or others, or to property (including this site).
Third Party Websites